Loops is an email platform built specifically for SaaS companies, combining marketing and campaign email with transactional sending in one tool. Founded in 2022, it emphasizes a no-code, fast setup for product communication and targets startups and smaller teams. It handles both transactional and marketing email but is not focused on inbound routing or API-first integration, and is not positioned as enterprise-ready. A free plan covering several thousand sends per month is available, with paid plans above that. It is compliant with SOC 2 and GDPR.
saas-emailmarketingtransactionalno-code
Overview
- Founded
- 2022
- Pricing tier
- High
- Startup-friendly
- Yes
- Enterprise-ready
- No
Email API
- Free tier
- Yes: Free plan: ~4,000 sends/mo to 1,000 contacts (Loops branding).
- Transactional
- Yes
- Marketing
- Yes
- Inbound parsing
- No
- Deliverability focus
- No
- API-first
- No